It was coined by Kevin Kelly in 2005 in Wired that by 2015 we will probably produce more content than we consume. If we have reached it already or not, it is obvious that the distinction between producer and consumer has gone. This means that each of your readers is a writer, i.e. a blogger, a tweeter or any other way to provide insights and comments.

In f»dforward the so-called read/write web is built-in, it is about following what people read and recommending what people write.

Thanks to visitors to your blog who were recommended to you by f»dforward through other blogs, you might discover another great blog yourself by following their tracks and recommendations. You read it and you might start recommending those blog posts too, starting this cycle all over for thes other bloggers.

With f»dforward you are able to create your own blog network by telling us who to recommend specifically. These other blogs become part of you dynamic network when they start recommending you too. All these interwoven networks create a read/write fabric. Any blogger who passes through the network can become the latest addition to your network.